
BRIDGEPORT, CT
TOURBUS
Grateful Merch
Born from a love of music, graphic design and t-shirts, Tourbus is our founder Luke’s Grateful Dead inspired apparel brand. From the overall logo and identity to the individual design ideas and illustrations, the elaborate Shopify instance (including out of stock notifications, customer reviews and carbon neutral shipping), to the hand-painted custom packaging, the extensive product and social content curation to the ongoing editorial planning and emails, we’ve been sitting shotgun on the air-cooled marketing engine of this project since its launch on Halloween of 2016. All the apparel is hand-screened using vintage inks by our friends at Cinder + Salt in Southington, CT.
WHAT WE DID
Strategy & Naming
Logo & Branding
eCommerce & Social
Digital Marketing













We’re collaborative by design.
Our process starts with listening, to your business, your challenges, and your goals. From there, we shape strategies, craft visuals, and build tools that move your brand forward. We partner closely with clients for the long term, acting as their external creative department, offering clarity and consistency across every touchpoint.
